Skip to main content
ARK's Big Ideas 2025 Is Available Now!
Big Ideas 2025 Is Here!
Download Now
Subscribe

How South Park-Inspired Generative TV is Revolutionizing Content Creation with Edward Saatchi

https://assets.arkinvest.com/media-8e522a83-1b23-4d58-a202-792712f8d2d3/ce08fd9a-414b-42c5-aeab-b3f0d27555aa/Ep199-611x611.png
By: Nicholas Grous, Andrew Kim
How South Park-Inspired Generative TV is Revolutionizing Content Creation with Edward Saatchi

How South Park-Inspired Generative TV is Revolutionizing Content Creation with Edward Saatchi

00:00:00  /  43:08
  • 1
  • 1.5
  • 2

On today’s episode of FYI, Research Associate Andrew Kim, Asociate Portfolio Manager Nick Grous and ARK Advisor Angie Dalton are joined by Edward Saatchi, the founder of Fable, a company pioneering the use of Artificial General Intelligence in creating generative TV shows and simulations. Together, they explore the influence of AI on animated series like South Park, the power of negotiation with maximum leverage, the current industry strike, the potential of AI in gaming, and the challenges and ambitions of creating original art. Hear about novel AI methods, a groundbreaking 3D world simulation, and the future of fan-made episodes. Whether you’re a seasoned professional or new to the topic, this episode should engage and inform.

Key Points From This Episode:

  • Edward Saatchi’s background and journey from politics to AI entertainment
  • AI-driven characters and their generative, behavior-based design
  • Shows created from text prompts via AI, not recorded simulations
  • Timing of AI introduction to empower writers, actors during strike
  • Aiming to empower human artists, not merely create protected IP episodes
  • Hurdles include focusing on animation complexity
  • IP (intellectual property) holders need holistic approach to TV show creation; language model a small part
  • Shift towards original, exciting art is needed
  • Artificial General Intelligence (AGI) application in gaming could go beyond producing Non-Player Characters (NPCs)
  • Generative storylines in games could be exciting
  • Game companies and small studios partnering can decentralize the industry, empowering unique creations

You are leaving ark-invest.com
By clicking below you acknowledge that you are navigating away from ark-invest.com and will be connected to ark-funds.com ARK Investment Management LLC manages both web domains. Please take note of ARK’s privacy policy, terms of use, and disclosures that may vary between sites.